4 min readDESIGN & CREATIVEWhat is Data-driven Creative and Marketing? Some have art and miss science while some have the opposite. It’s important to understand the significance of both, given their contribution
3 min readDESIGN & CREATIVEHow Data Strengthens Creativity?Stop struggling to strike the right balance between creative expression and data-driven decision making.
2 min readPHOTOGRAPHYLOCATION, SHOTS & LENSESAn exciting location does half of the work for an artist. If you are used to getting inspired equally by garbage and a palace, then there is
5 min readMARKETINGUnknown to Known: Why Customer Segmentation is ImportantLong gone are those days when a high form of content was believed to be independent, aloof from the critical viewership. Now the content is
3 min readMARKETINGWhat is Data-driven Creative and Marketing Data-driven Creative & Marketing go hand in hand as both acutely depend on each other in this progressive age. Some have art and miss scienc
3 min readCREATIVITY & INNOVATIONHow Data Strengthens Creativity?Data and creativity are surely best friends. Two sides of a coin or you can say two parts of the same machine supporting each other. Creativ